The Silent Takeover - Part 5: The Subscription Garage
The Silent Takeover: Reclaiming Our Digital Roads 1 The Silent Takeover - Part 1: The Dashboard Spy 2 The Silent Takeover - Part 2: Your Digital Driving Score 3 The Silent Takeover - Part 3: The Invisible Passenger Economy 4 The Silent Takeover - Part 4: The War Under the Hood 5 The Silent Takeover - Part 5: The Subscription Garage 6 The Silent Takeover - Part 6: Reclaiming the Wheel ← Series Home You paid for the heated seats. They are physically installed in your car. To activate them, you must now pay again—every month. This is the subscription garage, where car features become services. The shift from ownership to usership is complete. Capabilities you once bought outright are now licensed, with fees that recur for the life of the vehicle. The car is no longer a product. It is a platform for continuous monetization, turning your dashboard into a point-of-sale terminal. ...