Illustration of circular economy concepts with recycling symbols

The Circular Mirage: When Sustainability Recycles Problems, Not Solutions

The circular economy is often presented as our best hope for a sustainable future—a perfect, waste-free system where materials loop endlessly, decoupling economic growth from environmental harm. Advocacy for it is often, in the words of researchers, “approbatory, uncritical, descriptive and deeply normative.” It’s an appealing, powerful image of a regenerative, win-win world. But while the concept is a vital tool, the reality of building a circular economy is far more complex and interesting. Digging deeper reveals a set of counter-intuitive truths and thorny challenges that are often left out of the popular narrative. This article moves beyond the buzzwords to dissect five inconvenient truths that are essential for building a circular economy that is not only efficient, but also realistic, robust, and just. ...