The Strategic Mind of the Modern Consumer – Part 3: Anchors, Decoys, and Dissonance: The Psychology of Price and Loyalty1 April 2019·828 words·4 minsHuman Systems and Behavior Consumer Behavior Pricing Psychology Anchoring Loyalty Programs Human Behavior Consumer Psychology
The Strategic Mind of the Modern Consumer – Part 2: Persuasion as a Science: Navigating the Elaboration Likelihood Model31 March 2019·837 words·4 minsHuman Systems and Behavior Consumer Behavior Persuasion Elaboration Likelihood Model Marketing Human Behavior Consumer Psychology
The Strategic Mind of the Modern Consumer30 March 2019·297 words·2 minsHuman Systems and Behavior Consumer Behavior Psychology Marketing Human Behavior Consumer Psychology
The Strategic Mind of the Modern Consumer – Part 1: How Cognitive Biases Undermine Rational Choice30 March 2019·865 words·5 minsHuman Systems and Behavior Consumer Behavior Cognitive Biases Prospect Theory Behavioral Economics Human Behavior Consumer Psychology
Economics Envy - Part 6: The Spite Premium: Understanding the Wealthy-Harming Preference in Redistributive Policy9 March 2019·526 words·3 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics
Economics Envy - Part 5: The Silent Partner of Egalitarianism: Why Political Redistribution Rests on Envy8 March 2019·617 words·3 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics
Economics Envy - Part 4: The 'Top Dog' Dilemma: Mitigating Brand Malicious Envy Through Strategic Redistribution7 March 2019·661 words·4 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics
Economics Envy - Part 3: The Positional Treadmill: How Veblen's Invidious Comparison Generates Welfare Losses6 March 2019·543 words·3 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics
Economics Envy - Part 2: The Fair Wage-Effort Hypothesis: Quantifying the Economic Drag of Relative Status5 March 2019·677 words·4 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics
Economics Envy - Part 1: The Dual Calculus: Why Benign Envy Fuels Excellence, While Malice Undermines the Organization4 March 2019·832 words·4 minsHuman Systems and Behavior Human Behavior Economics-Envy Consumer Psychology Social Dynamics